Browse Month: August 2016

Your Business Has an Online Reputation, Whether You Know or Not

In the modern world, everything has an online presence. Whether it’s a person, a place, or a national landmark, someone has written about it, someone has made a page for it, it’s been mentioned in a tweet or a blog post, something. Chances are your small business has a presence somewhere, even if you aren’t aware of it, and this presence has an effect on your business. Online reputation management (ORM) is a necessity in the modern world, especially with sites like Yelp and Angie’s List where users create the pages and the content being the go-to places to research a business.
According to this article on Supermarket News, citing a Harvard Business study,a one star difference in your average Yelp rating represents a five to nine percent difference in your business’ overall revenue. While it may seem that once they are written, there is no way to change someone’s review or affect their opinion, this is absolutely not the case. Sites like Yelp allow users to edit and change their reviews, which means that until your business has closed its doors, it is never too late to try to engage with your customers and enhance their experience.

The number one thing to keep in mind when you’re engaging with online reviews is to always be positive. Unlike in math, negativity on top of negativity will never lead to positivism. While “the customer is always right” is a cliché with a ton of holes, it is something to keep in mind when responding to reviews online. A customer’s experience and opinions are theirs, and they are correct for them, so you need to make sure to not be defensive or contradict either of these things.

If you want to satisfy a dissatisfied customer, you need to acknowledge the source of their dissatisfaction, apologize, and offer them an explanation for why it won’t happen again, maybe even offer them something to make up for their negative experience. It is the same sort of thing that you would do in purpose to please a disgruntled customer, but for some reason many business-owners don’t realize that offline techniques can still work in the digital world.


The Interests and Accomplishments of Avi Weisfogel

For nearly 20 years, Avi Weisfogel has served the dental needs to the people of East Brunswick, NJ. Avi is dedicated to educating the public not only about dental health, but easing the fears of “dentaphobes” and working to create beautiful healthy smiles with cosmetic dentistry. However, he is not merely a man in a white doctor’s coat; outside of work, he has many interests, passions and achievements that set him apart from the rest.

Realizing that millions of people around the world do not have access to regular dental care, Weisfogel is an avid supporter of Operation Smile, a charity started by Dr. William Magee and his wife in 1982. To date the nonprofit has provided over a quarter of a million free dental procedures to people in 60 countries, with thousands of dentists and dental technicians donating their time and skills. Dr. Weisfogel has created a GoFundMe page to help the nonprofit raise even more funds to continue their efforts around the world.

Did you know that sleep disturbed breathing can not only lead to restless nights, but also stroke, diabetes and cardiovascular issues? Dr. Avi Weisfogel realizes the myriad dangers associated with sleep disturbed breathing and is working hard to combat them by working with Dental Sleep Masters. This program takes the medical knowledge of dentists around the country to provide better technology to combat the dangers of sleep disturbed breathing. The technologies of Dental Sleep Masters can be discussed with Dr. Weisfogel at his office in East Brunswick, NJ.

All work and no play makes for a dull man, which is why Dr. Weisfogel relaxes from his busy dental practice to create hip-hop music. He isn’t your average dentist, now is he? You can find his dope beats on SoundCloud and Vimeo; don’t be surprised if you find him discussing new song ideas with you at your next appointment. He finds inspiration from the world around him to create uniquely talented hip hop music that inspires.

Brian Torchin Helps Medical Interviewees Make A Good Impression

Medical interviewees are often in need of aid making a good first impression when they meet a hiring manager. Hiring mangers are expecting the very best of everyone taking an interview with their company, but a manager will not see someone’s best without aid of Brian Torchin and HCRC. Brian is a principal at HCRC where he manages a blog full of hiring information, and this article explains how Brian offers assistance to everyone taking their next interview.

#1: How Do Medical Interviews Work?

Interviews in the medical field are no different from interviews in any other field, but medical candidates must understand the unique questions they may ask during an interview. An interview may hinge on a single question asked by the candidate, and candidates who are diligent in their questioning will learn quite a lot before the interview is over.

#2: How May Interviewees Ask Questions Of Brian

Brian has a personal blog run through his business where he takes questions every day. He will train his readers on special questions they must ask before taking an interview, and he answers questions with the most current information on the subject. He is a man focused on the facts, and his facts help candidates find jobs that are best-suited to their needs and passions.

#3: Placement For Interviews

Brian has influence in the industry that may be used to help with placement at interviews. He knows people who may be hiring for a new position, and he will send the most-worthy candidates to interviews with his contacts. The contact will interview the candidate on Brian’s recommendation, and Brian will offer insight into giving the best performance for the contact.

Brian Torchin’s career has been dedicated to helping medical job seekers find their best job. He offers advice in all areas, and his expertise in interviews has helped several people obtain their dream jobs.